The run
Four pieces, three cloths, five years of repairs.
Outerwear · 14oz indigo cotton twill
The Chore Jacket
Three patch pockets, a straight hem and no lining, because a lining is what stops a jacket taking your shape. It is deliberately uncomfortable for two weeks and then it is not.
£185S · M · L · XL
Trousers · 12oz undyed duck canvas
The Duck Trouser
Straight leg, high back rise, a knife pleat that disappears after the first wash. Undyed canvas takes a stain and keeps it, which is either the reason to buy them or the reason not to.
£12028 · 30 · 32 · 34 · 36 · 38
Knitwear · Undyed British wool, 5-gauge
The Fisher Knit
Undyed wool with the lanolin left in. It smells faintly of sheep in the rain, does not take dye, and will outlive the person who buys it if they keep the moths off it.
£210S · M · L · XL
Shirting · 8oz brushed cotton
The Shop Shirt
Squared hem, deep chest pockets, an over-long tail cut off so it hangs outside. Brushed cotton that gets softer and thinner in exactly the places you lean on things.
£95S · M · L · XL
This demonstration shows the front-end retail experience only: collection, product story, wear timeline and size guidance. There is no cart, no stock count, no payment and no order. A real checkout, inventory sync, fulfilment and payments are integration work — Boostly treats those as a Custom Build, not part of a standard website.